Trade media: How to keep current in the industry

Session description:​

Are you staying on top of the industry news, innovations and trends? If not, you might be left behind in business processes and conversations. Inarguably, the best way to stay current with the industry happenings is by visiting trustworthy trade media outlets. During this webinar, Sandy Almendarez, VP of content for SupplySide, introduces several trade publications in the food and beverage industry. Discover their unique offerings, what sets them apart and how to access these valuable resources. 

Industry expert
Sandy Almendarez
VP of content
SupplySide

Sandy Almendarez is an award-winning journalist. She oversees the editorial and content marketing teams for the B2B media brands Natural Products Insider and Food and Beverage Insider, the education programming for the health and nutrition trade shows SupplySide East and SupplySide West, and community engagement across the SupplySide portfolio. She is a seasoned content strategist with a passion for health, good nutrition, sustainability and inclusion. With over 15 years of experience in the health and nutrition industry, Sandy brings a wealth of knowledge to her role as a content-focused business leader. With specialization in topics ranging from product development to content engagement, creative marketing and c-suite decision making, her work is known for its engaging style and its relevance for business leaders in the health and nutrition industry.

In her free time, Sandy loves running, drinking hot tea and watching her two kids grow up. She brews her own “Sandbucha” homemade kombucha; she’s happy to share if you’re ever in Phoenix!