This SupplySide Fresh course offers online educational sessions plus virtual and in-person networking opportunities for new people — or people in new roles — in the dietary supplement industry. It is designed to help newcomers fast-track onboarding, navigate industry pain points and build community.
This SupplySide Fresh course offers online educational sessions plus virtual and in-person networking opportunities for new people — or people in new roles — in the food and beverage industry. It is designed to help newcomers fast-track onboarding, navigate industry pain points and build community.
Module 1: Welcome
Welcome session
Kick off SupplySide Fresh Supplements by learning about the coursework, educators…
Sonja Thompson – Community content manager, SupplySide
SupplySide Fresh Supplements overview
An education course wouldn’t be complete without a…
SupplySide Fresh Food & Beverage
Module 2: Industry resources
Supplement industry acronyms and initialisms
FOMO? Or maybe you just want to CYA? We’ve got you covered! Keep this…
SupplySide Fresh Food & Beverage
Trade shows and conferences: Differentiating their value proposition
Industry trade shows and conferences may have different value propositions, but they all…
Jon Benninger – VP and market leader, SupplySide
Trade media: How to keep current in the industry
Are you staying on top of the industry news, innovations and trends? If not, you might be left behind in…
Sandy Almendarez – VP content, SupplySide
Trade associations and charitable organizations: What, why and how?
Are you staying on top of the industry news…
Karin VanSlyke – Strategic partnership manager, SupplySide
Jon Benninger – VP and market leader, SupplySide
Working with mentors and sponsors
Having a mentor or a sponsor is invaluable, as they not only give you guidance but also provide you with…
Katrina Tolentino – Executive director, Naturally Network
Colors and flavors in the supplement industry
The world of colors and flavors in dietary supplements often operates behind the scenes, yet it plays a critical role in…
David Sandler – COO, Safety Shot
Animal supplements: Information for newcomers
This SupplySide Fresh session on animal supplements explores the growing market for products designed to…
Bill Bookout – President, National Animal Supplement Council
Lifelong learning and professional development
There are incredible supplement programs in universities across America. What are the best sources to…
Dr. Gena Kadar – Founding Dean, College of Nutrition & School of Mental Health, Sonoran University of Health Sciences
Certifications in the supplement industry
Many certifications are available for brands to…
SupplySide Fresh Supplements
Module 3: Running a business
Supply chain processes and considerations
Understanding the different processes involved in the supply chain can improve product quality and reduce legal…
Brandon Hernandez – Senior partner, Whole Brain Consulting
Amazon and e-commerce in the natural products industry
The arrival of Amazon and ecommerce has dramatically changed consumer purchasing of…
Haley Palmer – Brand strategist, MarketPlace Branding
Haley Palmer – Nicole Hill – Executive director of strategy, MarketPlace Branding
Marketing: Tips and best practices
This SupplySide Fresh session delves into the unique opportunities and challenges of marketing within the…
Todd Pauli – Managing director, 24 Stories
SEO primer for business
Want to boost your online visibility and attract more customers? This SupplySide Fresh session will…
Jane Phelps – CEO, Know Agency
Insurance and risk management
Insurance is not just a “set it and forget it” transaction; it’s a key part of managing risks and…
Chris Morey, CLCS – Senior VP, IMA Financial Group, Inc.
Business management: Overview of functions and activities
Having a better understanding of how to manage your business will improve the growth of your…
Eric Schnell – Founder, BeyondBrands
Important partnerships: Regulatory and contract manufacturers
Third-party partners can be beneficial in many ways, such as protecting your investments and bringing your…
Sonja Thompson – Community content manager, SupplySide
Jon Benninger – VP and market leaders, SupplySide
The big debate: Co-man or no co-man?
As a finished product brand, this is one of the most difficult decisions that you’ll face. Should you…
Scott Miller – Staff writer for Food and Beverage Insider, SupplySide
Self-manufacture or hire a contract manufacture? A quick pro/con comparison
If you’re unsure about whether you should manufacture your products in-house or use a contract…
Sam Kressler – Founder, Stir Innovation
Accelerator programs: How to boost your startup
If you’ve already launched your supplement or food and beverage business but need it to scale…
Jon Benninger – VP and market leader, SupplySide
Module 4: Due diligence
Identifying adulteration risks in the supplement industry
Many years ago – and even today – counterfeiters and profiteers often got away with selling…
Elan Sudberg – CEO, Alkemist Labs
Clinical trials for supplements: Insights and gaps
Clinical trials for supplements come in many forms, and they can help determine the efficacy and safety of your…
Doug Kalman, Ph.D., RD – Nova Southeastern University, Substantiation Sciences Inc.
How to ensure supplement quality
Before sending a product to market, brand owners are ultimately responsible that quality requirements are…
Blake Ebersole – President and founder, NaturPro Scientific LLC
How to choose an analytical testing lab
Choosing a testing lab has enormous ramifications for brands, manufacturers and suppliers, directly…
SupplySide Fresh Supplements
Types of research for supplements: Overview
Before you cite a study or pursue research, it’s crucial to pick the right type of study for your unique goal…
SupplySide Fresh Supplements
Market research sources for supplements
Market research data helps identify opportunities and risks so businesses can make informed decisions that…
SupplySide Fresh Supplements
Module 5: Legal and regulatory
FDA, USDA, FTC and other considerations
This SupplySide Fresh session on legal and regulatory issues is focused on providing an overview of the…
Justin Prochnow – Shareholder, Greenberg Traurig LLP
Good manufacturing practices (GMPs)
This SupplySide Fresh session on legal and regulatory issues is focused on good manufacturing practices (GMPs), which…
Marc Ullman, Esq. – Of counsel, Rivkin Radler LLP
Labeling and claims
This SupplySide Fresh session on legal and regulatory issues is focused on the substantiation…
Larisa Pavlick – Regulatory program manager, Informa Markets
GRAS vs. NDI
What is a dietary supplement, and what are its legal requirements? This SupplySide Fresh session on legal and…
Katrina Emmel – President, KemmelCal Inc.
Dietary Supplement Health and Education Act of 1994: An industry is legitimized
Looking at the past can provide valuable insight, helping us understand how key events shaped things to…
SupplySide Fresh Supplements
Module 6: Looking ahead
Trends and white space opportunities
Staying on top of trends and white space opportunities is critical for new people in the…
Erika Craft – Market research analyst, Nutrition Business Journal
Bill Giebler – Content and insights director, Nutrition Business Journal
Sustainability in the supplement industry
What does sustainability mean in the supplement industry? This SupplySide Fresh session…
Trish Flaster – Executive director, Botanical Liaisons LLC
Blake Ebersole – President and founder, NaturPro Scientific LLC
Technology in the supplement industry
You can’t put the genie back in the bottle! Technology is continuing to advance, and the…
Akash Shah – Co-founder and CE, IngredientAI
Key political figures in the supplement industry
Come learn about why you should take interest in key political figures affecting the supplement industry, who
Kyle Turk – Director of government affairs, Natural Products Association
Past, present and future: Consumer use of supplements in the U.S.
We’ve come a long way, baby! But you’re in the right industry because demand for…
SupplySide Fresh Supplements
Module 7: Networking events
Who’s who? SupplySide Rockstars
If awareness of key industry leaders is nice, meeting them directly is…
SupplySide Fresh Supplements
Meet the researcher
Come meet professional researchers who are excited to share about current projects and who…
SupplySide Fresh Supplements
Network with SupplySide Fresh peers
Meeting others who are learning to navigate a new industry can turn into valuable, lasting…
SupplySide Fresh Supplements
Network with SupplySide Fresh peers: IRL
Level-up on the opportunity to meet other SupplySide Fresh members by joining our…
SupplySide Fresh Supplements
Module 8: Reflection and recognition
Feedback about the course
Thank you for participating in SupplySide Fresh Supplements! Your feedback will help us improve this course and…
SupplySide Fresh Supplements
Session and industry expert evaluation
Your insights are important to us! Please take a few moments to evaluate the sessions and…
SupplySide Fresh Supplements
Certificate of completion
If you have completed the requirements to receive the…
SupplySide Fresh Supplements